In 2020, the President of the Horseman's Quarter Horse Association reached out with a request to update their logo, which had been in use since the 1970s. While the original design was a key part of the association's history, it was clear that a more modern look was needed to reflect the evolving quarter horse community. Being tasked with creating a logo that honored the tradition of the association, while also capturing the elegance and spirit of today’s western pleasure horses.

The result was a fresh, updated design that retained the association’s identity while introducing a contemporary, polished feel to the logo. The new version maintains the rich history of the Horseman’s Quarter Horse Association, while also appealing to the current and future generations of horsemen and women.